NBC chairman blasts Trump in private Facebook post

This Aug. 2, 2016 photo released by NBC shows Chairman of NBC Entertainment Robert Greenblatt at the NBCUniversal Summer Press Tour in Beverly Hills, Calif. Greenblatt slammed Republican presidential candidate Donald Trump, the network's onetime "Apprentice" star, as “toxic” and “demented” in a private Facebook post that became public. (Evans Vestal Ward/NBCUniversal via AP)
Republican Presidential candidate Donald Trump speaks in Youngstown, Ohio, Monday, Aug. 15, 2016. (AP Photo/Gerald Herbert)

LOS ANGELES — The chairman of NBC Entertainment slammed Donald Trump, the network's onetime "Apprentice" star, as "toxic" and "demented" in a private Facebook post that became public.

Robert Greenblatt's post refers to a "sad state of affairs thanks to a pompous businessman turned reality TV star" who thinks that speaking his mind is "refreshing."

"It's actually corrosive and toxic because his 'mind' is so demented; and his effect will unfortunately linger long after he's been told to get off the stage," the executive said in the post Monday, which doesn't refer to Trump by name.

Greenblatt does not oversee NBC News or its campaign coverage. However, his remarks likely will give critics of the media an opening for attack.

His post also derided the business mogul's ratings prowess, writing that Trump's show "consistently ran LAST in its time period, by the way."

"The Apprentice," was a hit for NBC when it began airing in 2004 but the most recent season finale of "Celebrity Apprentice," the latest incarnation, finished in fourth place when it aired in February 2015, behind shows including "ABC's "The Bachelor" and CBS' "Two Broke Girls."

A person familiar with Greenblatt's private page said Tuesday the post came from the NBC executive. The person, who lacked authority to discuss the matter publicly, spoke on condition of anonymity.

Trump's campaign did not immediately return a message seeking comment

NBC, part of Comcast Corp. subsidiary NBCUniversal, declined comment Tuesday, as did Comcast.

Greenblatt took over as entertainment chairman in 2011. In June 2015, NBCUniversal said it was cutting its business ties with Trump because of his "derogatory statements" about immigrants.

The network dropped the Miss USA and Miss Universe pageants that were a joint venture between NBC and Trump, noting that he already had said he wouldn't participate in "The Apprentice."

Arnold Schwarzenegger is set to take over as host in January.

But NBC Entertainment's attitude toward putting Trump on the air hasn't been consistent.

Six months after ending its relationship with Trump, the network featured him as host of "Saturday Night Live" — and earned the show's best ratings in two years.

At a news conference in January, Greenblatt said if NBC never had guests that its executives publicly disagreed with that "we would be out of business."

"We're not in business with him, but love him or not, he's one of the most important political figures of our time," Greenblatt said.

Earlier this month, Greenblatt told a TV critics meeting he took a skeptical view of the idea that "Apprentice" served as a launching pad for the presidential bid that Trump began in June 2015.

"We were happy to have a show that was doing really well with a guy who was a big TV star," Greenblatt said. "I don't think there's that much of a correlation of one to the other. ... That's what great about this country."

He likened Trump's successful run on " Apprentice" to Ronald Reagan's movie career and how it served as a useful prelude to his own second act in politics: "'Bedtime for Bonzo' helped make Reagan a national prominent figure," Greenblatt said.

Greenblatt's Facebook comments were first reported by the New York Post.

People also read these

After storm halts tribute, A-Rod doubles in...

Aug 13, 2016

His pregame tribute ended by a storm, Alex Rodriguez began his final game with the New York Yankees...

Kenny Baker, who played R2-D2 in 'Star Wars,'...

Aug 13, 2016

Kenny Baker, the 3-foot 8-inch (1.1 meter) actor who played R2-D2 in the "Star Wars" films, has died

Not even a crash can stop Farah over 10,000 at...

Aug 14, 2016

Tripped or not, it seems nothing can stop Mo Farah over 10,000 meters in a major championship

NBC chairman blasts Trump in private Facebook post

Aug 16, 2016

The chairman of NBC Entertainment is slamming Donald Trump, the network's onetime "Apprentice" star

AP Exclusive: Taylor Swift donating $1 million to...

Aug 17, 2016

Taylor Swift is donating $1 million to Louisiana after torrential rains caused massive flooding and...

About Us

The World Insiders brings you exclusive coverage from across the globe in a timely, easy to consume format sourced directly from our regional media partners.

Contact us: sales[at]theworldinsiders.com

Subscribe Now!